A blooming start to the festive season

21/11/2025

Our favourite time of year is approaching, and once again we’re reminded that a warm and magical Christmas season begins with the new bloomon Holiday Collection. 

Mid November we welcomed an exclusive selection of wonderful journalists and content creators for an intimate launch event at the beautifully serene The Prep Kitchen in Antwerp. The turnout was extraordinary, a truly heartwarming sight that reflected just how deeply the bloomon brand is cherished. Surrounded by candlelight, the scent of winter spices, and sweet seasonal bites, guests were invited into that very first shimmer of the holidays. 

During the event they discovered this year’s floral Holiday treasures: enchanting bouquets, timeless seasonal favourites, and joyful gift ideas crafted to bring instant Christmas magic into every home. The true spirit of the holidays is something we create together. To everyone who joined us and helped shape this gloomy gathering with their presence: a big thank you!

Thank you for your warmth, your enthusiasm, and the love you continue to show. You brought a glow to the evening, one that's still going on and going strong!