A personal conversation with bloomon's CEO Bart Troost


To see the brands we work with growing and reinventing themselves, is always a true pleasure, especially if we’ve been with them from the start. Bloomon, everyone’s favorite online florist, has been making huge strides this year. After launching their very first Bio-bouquet and setting up a strong sustainability strategy, they are now ready to announce a wider product range and a brand-new positioning.

In preparation for the official kick-off, CEO Bart Troost had an exclusive talk with the entrepreneurs platform Bloovi about the next steps for the brand. The result is a very open, honest and exciting interview: to read it in full click here (Dutch).