Tonyversary

28/10/2025

When Tony’s Chocolonely turns 20, you know there’s gonna be one hell of a chocolate party. Big flavours. Bigger mission. And everyone’s invited, Tony’s knows how to celebrate. Twenty years of breaking the rules, raising the bars, and shaking up the industry. 

Twenty years of impact were celebrated from 28 October to 2 November 2025, during Tony’s Choco Experience in De Hallen Amsterdam. It was literally stepping into the world of Tony’s Chocolonely,  a bit like being Charlie walking into the chocolate factory.

Visitors learned everything about the mission, discovered new flavours, and were surprised by the topping bar, where they could create their own bar with toppings like peanut butter, miso, chili flakes, popcorn, or freeze-dried raspberries.

There was plenty to taste, we even had a call with Teun himself, and there was a chance to win your own body weight in chocolate. Thank you Tony’s for giving us fifteen years of your trust, your stories, so much chocolate fun and all the calories.